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Inaugural Paddlesports Retailer Recap

The first ever Paddlesports Retailer show was held in Madison, Wisconsin, from August 29 – September 1, 2017, and NBS Category Manager Tyler Bennett attended the show. The show kicked off with a very well supported On Water Demo day. The perfect afternoon weather attracted many participants that were seen trying out the latest and greatest watercraft.

Vendors had a busy day introducing buyers to product and doing live reviews for various media platforms. As day turned to evening the crowd enjoyed food, drinks and a live band. The show floor had great energy to it as people continuously made their way from booth to booth.

Being a concentrated paddle-focused show, it was very efficient to meet with vendors both current and new. Additionally, the opportunity to explore some accessory vendors was valuable because many may have been overlooked at a large scale multi-category event. Many current NBS vendors were in attendance, including but not limited to, Bic, Johnson Outdoors, KL Outdoor, Liberty Mountain, MTI Adventurewear and YakAttack.

NBS engaged in some great introduction meetings with Sawyer Paddles, Yakima, Astral, Diablo Paddlesports and Werner Paddles to name a few. We look forward to seeing this show’s progress in the future. In 2018, Paddlesports Retailer will be moving to Oklahoma City, Oklahoma.